Breaking News for Publishers
Your Future in Online, Employ the News Director
It has been said there is a time for everything and that is certainly true when it comes to embracing digital technology.
In case you were wondering, that time is now.
Word on the street is that print newspapers are becoming obsolete. Well, that may or may not be true, but what is certain is that the publishing world is undergoing a serious transformation. In fact, one could argue that publishers of print products have been among the hardest hit by the rise of digital technology.
Yet that same digital technology could be instrumental in saving the publishing industry by creating new opportunities for growth in both readership and revenue.
Thanks to News Director from Industrial NetMedia, it’s never been easier to turn your print publication into a dynamic online news service that your readers will love.
News Director is a website specifically designed for publishers. Create a home page that mirrors the front page of your print publication. Highlight featured stories and photos. Articles can be organized by sections – news, sports, opinion, entertainment, etc. – just like a print paper! Every article you publish becomes part of your searchable online archives.
Increase revenue by offering online display and classified ads to your existing print advertisers. Allow your readers and clients to book display and classified ads through your website.
With News Director, readers can upload photos, stories and letters to the editor directly through your website. Encourage reader interaction by setting up a comment feature on your stories, photos, editorials and letters.
News Director websites are inherently good for SEO, since search engines love good content that is updated regularly. The more great content you post on your website, the better you’ll rank on the search engines, which will bring more readers to your site, thereby increasing the number of posts, stories, photos and comments on your site.
Websites built by Industrial NetMedia come with our custom Site Builder Tools, which make editing your website as easy as editing any word processor document. Plus we’ll teach you how to upload pictures, create links, upload content, manage users and anything else you need to know to keep your News Director website running smoothly.
As an added feature, we have integrated a program into News Director that turns your newspaper, magazine or blog into an e-book that can be downloaded directly to your subscribers’ favourite e-reader or tablet.
How many people read your print publication? Is there any way to really know for sure?
With News Director you can keep track of every visitor, which pages they are visiting and how long they stay on a given page. You can even track the number of times a particular article or photo has been shared on various social media platforms.
Act now to grow your readership and create new revenue streams by taking your newspaper, magazine or blog online with News Director from INM.